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PiX Creative Mindworks Brings Lactogrow Playworld to Life with CGI!


Publication Date:
February 3, 2026
Category:

Jakarta, Indonesia – PiX Creative Mindworks once again showcases its creativity powered by technology through an adorable CGI visual innovation. As part of the Lactogrow Playworld 2025 event series, leading dairy brand Lactogrow entrusted PiX with creating CGI visuals for its social media invitation content on Instagram. This exciting event took place across five major cities in Indonesia: Palembang, Jakarta, Bandung, Surabaya, and Medan.

These visuals are more than just animations—they serve as an invitation for families and children to step into a colorful, joyful playworld. With a playful visual style, the CGI successfully captures the essence of Lactogrow Playworld: a place where children can freely imagine, explore, and grow through laughter and creativity. Hari Nurafandi, Head of PiX Creative Mindworks, explained that each project is not just a visual task, but a medium to spark children’s imagination.

“Collaborating with a brand like Lactogrow shows how creativity and technology can come together to create visual experiences that deliver positive messages for children. We want every CGI we make to feel like a playground full of color, curiosity, and laughter—because that’s where imagination grows. Our goal is for every PiX CGI visual to be more than animation—it’s an experience that invites children and families into a warm and meaningful world of imagination,” said Hari Nurafandi, Head of PiX Creative Mindworks.

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More than just stunning visuals, PiX Creative Mindworks’ CGI also reinforces Lactogrow’s key message: imagination, play, and child development. Through heartwarming storytelling, PiX brought to life CGI content that not only captivates viewers but also aligns perfectly with the brand’s mission. It’s no surprise that the brand team expressed their excitement and satisfaction with PiX’s creative results

“It’s been great to see the collaboration with PiX continue to grow. The team has shown good progress and remains open to feedback from our agency. They’re also willing to refine their work and explore new ideas, which makes the whole process smoother and more collaborative. The PiX team is approachable, communicative, and flexible during negotiations—even when facing challenging inputs or tight deadlines. Good work, PiX! We truly appreciate your openness and dedication, and we look forward to seeing even stronger results in future projects,” said Ketut Ajeng Sespiani, Account Executive, VML Indonesia.

Through the creative CGI touch of PiX Creative Mindworks, Lactogrow Playworld 2025 successfully captured the audience’s attention and made the event promotion even more engaging. Contact PiX Creative Mindworks via WhatsApp at +62 811-1306-888 and bring your brand’s visual experience to life!

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Our Metahuman animation creates hyper-realistic digital personalities. Using advanced Metahuman technology, we specialize in mascot creation, virtual assistant design, and more to boost brand identity and engagement.

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